Participation of Asas Makeen at Cityscape Riyadh | Two Apartments Giveaway

Cityscape Riyadh represents a pivotal turning point in the real estate development landscape in the Kingdom, bringing together industry leaders under one platform to showcase the latest innovations and projects shaping the cities of the future. At the heart of this event stands Asas Makeen for Real Estate Development and Investment, presenting its inspiring vision under the motto: “Building the Future on a Solid Foundation.”

Since its establishment in 2010, the company has contributed to elevating the quality of residential and commercial projects in Riyadh, offering real estate solutions aligned with market needs and the broader direction of urban development.

The company’s participation in Cityscape was not merely symbolic; it was a strategic step reflecting its commitment to supporting the Saudi real estate sector. Asas Makeen continues to reinforce its position as a national developer contributing to Vision 2030 through distinctive projects that enhance sustainability and innovation in the real estate market.

The Role of Cityscape Riyadh and the Objectives of Participation

Cityscape Riyadh is not just a local exhibition it is a national and international platform that reflects the urban and economic transformation taking place in the Kingdom. With more than 500 exhibitors and thousands of visitors, the current edition draws both local and international investors and developers.

Against this backdrop, the participation of Asas Makeen in Cityscape Riyadh represents a strategic opportunity.

Through this event, companies aim to:

    • Present their projects to a broad and diverse audience of investors and homebuyers.

    • Build new partnerships and engage directly with customers and investors.

    • Introduce promotional offers exclusive to the exhibition to encourage immediate engagement.

Within this context, Asas Makeen’s presence serves to strengthen its market position, highlight its competitiveness in Riyadh’s fast-evolving development landscape, and participate actively in the growing race toward urban transformation in the capital.

Key Projects and Offers Presented by Asas Makeen at Cityscape

Asas Makeen’s portfolio includes apartments, townhouses, and luxury villas designed to meet modern living needs in Riyadh with high construction standards. These projects attracted substantial visitor interest during the exhibition, especially with the introduction of exclusive promotional initiatives most notably a raffle for two free apartments, flexible payment plans, and distinctive after-sales services.

This positioned the company not merely as a seller of residential units, but as a provider of a comprehensive living experience at a time when Riyadh is undergoing exceptional urban and economic growth.

The Two-Apartment Giveaway

As part of its effort to deliver a unique presence at Cityscape Riyadh, Asas Makeen launched the exclusive offer “Raffle for Two Apartments in Makeen.” This initiative reflects the company’s aim to provide added value for exhibition visitors and represents a strong incentive for engagement.

The offer signals:

    • Confidence in the company’s ability to deliver projects on schedule.

    • A commitment to raising market competitiveness by offering more than a standard purchase opportunity—two full apartments as a giveaway.

    • An appeal to clients and investors seeking better returns or innovative ownership programs.

The initiative demonstrates the company’s ambition to transform exhibition participation into high-value ownership opportunities and a more engaging residential or investment experience.

Asas Makeen’s Vision for Participating in Cityscape Riyadh

With Riyadh increasingly drawing local and global attention, the company’s presence at Cityscape reinforces its brand strength within the real estate sector.

Key participation objectives include:

    • Direct interaction with consumers and investors: gaining firsthand insight into market needs to inform design, service, and payment structures.

    • Launching exclusive offers: such as the two-apartment giveaway that attracts attention and stimulates purchasing decisions.

    • Enhancing the integrated urban experience: by offering not only units, but complete living environments supported by facilities, services, and thoughtful development plans.

Participation reflects a clear strategic vision: to be an active partner in shaping the urban transformation and to set a benchmark for high-quality development in the Kingdom.

The Company’s Role in Supporting the Saudi Real Estate Sector

Asas Makeen aims to contribute to the real estate sector in ways that extend beyond direct profitability. Key goals include:

    • Improving the quality of real estate products: through high standards of construction and architecture that enhance living conditions in Riyadh.

    • Meeting the rising demand for housing: with modern units that address population and economic growth.

    • Offering innovative housing solutions: including flexible payment plans, integrated facilities, and contemporary designs.

    • Stimulating real estate investment: by leveraging exhibitions such as Cityscape to attract capital and boost market activity.

How Asas Makeen Supports Saudi Vision 2030 Through Cityscape Riyadh

The participation of Asas Makeen in Cityscape is closely aligned with Saudi Vision 2030, particularly its objectives related to housing, urban development, investment attraction, and economic diversification.

The company contributes through:

    • Enhancing quality of life: by offering high-quality residential units that support the Vision’s goal of increasing homeownership and improving the housing environment.

    • Advancing urban development in Riyadh: with projects in districts such as Al-Rayan, Al-Naseem, Al-Aarid, and Al-Yasmeen.

    • Attracting local and international investment: by presenting opportunities at a globally recognized exhibition.

    • Promoting innovation and smart living: through designs and facilities aligned with modern city standards.

    • Supporting job creation and economic activity: as real estate development drives demand for construction, logistics, and service industries.

Conclusion

The participation of Asas Makeen in Cityscape Riyadh goes beyond presence at a real estate exhibition. It reflects a long-term strategic path to elevate the Saudi real estate sector. Through its high-quality projects and future-oriented vision, the company positions itself as a key partner in building the cities of tomorrow and advancing Saudi Vision 2030.

Visitors to the Asas Makeen booth experience more than a display they engage with opportunities aligned with national urban development priorities. As Cityscape continues and the real estate movement accelerates, Asas Makeen reinforces its role as a forward-looking developer shaping the future of living and investment in the Kingdom.

FAQ

When is Cityscape Riyadh 2025?

Cityscape Riyadh 2025 will take place from 17 to 20 November 2025 at the Riyadh Exhibitions and Convention Center in Mulham.

Where is Cityscape held?

Cityscape Riyadh 2025 will be hosted at the Riyadh Exhibitions and Convention Center in Mulham, the newest major venue in the capital known for its strategic location and world-class infrastructure.